Digital Strategy 09/19/2017 30+ Tested Tools for Better Content Marketing Creating, distributing, and promoting content is a job that requires dedicated tools to streamline and optimize otherwise lengthy, tedious tasks. Here are our favorites, sorted by activity – all 100% tested first-hand.
Email Marketing 09/14/2017 The future of Email Marketing: an interview to Jordie Van Rijn What ‘s in store for 2018, in Email Marketing? In this interview, expert and consultant Jordie van Rijn gives you insights of what the future may hold.
MailUp news 09/05/2017 Increase your database with Facebook: introducing the new MailUp-LeadsBridge integration LeadsBridge connects Facebook Lead Ads to MailUp, allowing for real-time, automatic import of new leads into your Email Marketing platform.
Email Marketing 08/29/2017 5 Cornerstones To Great Database Building Database building is crucial to any Digital Marketing activity. Let’s analyze the cornerstones that should guide your contact collection operations.
Email Marketing 08/22/2017 Tutorial: How to Add Anchor Links in Emails Anchor links in email are incredibly useful for newsletters that are long and content-rich. Let’s learn how to add them to your emails, allowing readers to quickly scroll down and directly skip to where they want to read.
Email Marketing 08/10/2017 How To Customize Emails Using Dynamic Fields With a simple tag you can establish a one-on-one relationship with your recipients, taking full advantage of email openings and clicks. Everything about dynamic fields, from their possible uses to their configuration.
Email Marketing 08/03/2017 Email Deliverability: Do’s and Dont’s to Make Sure Your Campaigns are Delivered An email’s correct or failed delivery depends on several factors. Discover the key points that a brand should pay attention to ensure higher delivery rates.
SMS Marketing 07/25/2017 How To Use SMS Messages To Re-Engage Inactive Customers This is a great opportunity for brands: thanks to average opening rates of 98%, SMS is a very useful channel for regaining customer loyalty and directing customers towards making new purchases.
Email Marketing 07/20/2017 Tutorial: How to Add Background Images in Email Adding background images to emails is the safest way to make them stunning, functional and optimized. Here is how to master this trick.
Email Marketing 07/13/2017 15 Unique Ways to Use Animated GIFs in Email GIFs are increasingly common in email communications. But how can you use them in a fun, useful, different way? Here are 15 ideas (plus a bonus) to experiment with right away.
Email Marketing 07/06/2017 Marketing Automation: What It Is And How To Use It Marketing Automation: what is it and how is it used in your daily work? We’re going to describe the main types of automated campaigns and the necessary steps for building them with the MailUp platform.
MailUp news 07/04/2017 New Features For Welcome Emails, Workflows and Scheduling A rich, versatile release that relates to several functional areas within the platform—email design, reporting, programming—as well as some aspects of the graphical user interface and user experience.
MailUp news 06/29/2017 New Stamplay Connector For Creating Automatisms Between MailUp and Your Applications We’d like to present the new integration for perfecting automated flows at an advanced level, implementing data mapping, creating new APIs by combining other APIs, and much more.
SMS Marketing 06/22/2017 9 Ways to Leverage SMS and Emails & Boost Summer Sales Summer sales time is upon us! Here are a few simple yet ingenious ideas for boosting sales and driving more traffic into stores, thanks to text messages and emails.
MailUp news 06/15/2017 MailUp and Passendo: a new email advertising integration Now you can transform your email and newsletter traffic into a new and profitable source of income, adding advertising spaces in your communications.
Email Marketing 06/08/2017 How Terme di Saturnia is using email to increase its bookings We asked this famous Italian wellness resort to tell us about the performance of one of its latest Email Marketing campaigns: objectives, strategy and results, in a new case study for tourism.
SMS Marketing 06/01/2017 SMS Marketing: a few insights and a new report How are bulk text messages doing? In this post, you’ll find a few interesting insights on the SMS market, plus a brand new feature of the MailUp platform.
MailUp news 05/25/2017 New PieSync integration for real-time, 2-way sync MailUp is now integrated with PieSync, ensuring 2-way real time data synchronization among your favorite cloud apps. Goodbye manual imports/exports, welcome productivity.
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