Become an email & SMS marketing pro

Subscribe to get news, tips and updates delivered to your inbox.

Notify me on Messenger
10 min

 Built-in filtering, ordering and paging

Developers dealing with email stuff… the MailUp REST API keeps getting better!

Our objective is to provide one of the very best APIs for email marketing out there and we’re working hard to do just that!

We recently took the BETA label off of version 1.1 of our REST API. Here’s what’s new:

  • Built-in Ordering: with the new release it is now possible to specify complex ordering filters on multiple fields and – if needed – different sorting directions (ex. order by=” id, category-id desc; title asc ”)
  • Built-in Filtering: a new complex query parser has been added to allow you to filter collections “as you wish” (ex. filter by=” [idColor==’Blue’ || idColor.Contains(‘Azure’)] && [id <= 30 && id != 10] ”)
  • Built-in Pagination: all the HTTP GET requests that return a collection of items now feature a total counter and pagination info alongside with the Items collection itself (default page size = 20).
  • Entire Collection: if you want the entire collection you now have to setup a particular value for pageSize or pageNumber.

The MailUp REST API uses OAuth 2 for authentication and authorization.

More information on the MailUp REST API v1.1 >

mailup_rest_api

SMTP relay and other developer-friendly features

And don’t forget that you can use MailUp for transactional emails too, leveraging our built-in SMTP relay service, which is included in all MailUp subscriptions at no extra charge. So, as a developer, you have access to:

  • A strong REST API for campaign management and other email marketing / list management tasks
  • An SMTP relay channel for transactional emails
  • Web hooks from within MailUp for quasi-real time communication from MailUp back to your app
  • A set of ready-to-go integrations with popular applications, including the recent Zapier integration

mailup_webhooks

What else do you need?

Email plays a part in almost any other application. If there are things you need and you don’t see in our developer tools, definitely let us know.

We look forward to helping you build great apps around MailUp.

Liked this article? We have plenty more in store for you.

Subscribe to get news, tips and updates delivered to your inbox.

Read also

Introducing Improved A/B Testing and Message Checkup

Continuing our mission to improve the way you do Email Marketing, we're thrilled to introduce two major updates for A/B testing – which can be ...

Read more

Increase your database with Facebook: introducing the new MailUp-LeadsBridge integration

For a growing number of companies lead acquisition happens through Facebook Lead Ads. We are happy to introduce a brand new MailUp integration that will ...

Read more

New Features For Welcome Emails, Workflows and Scheduling

A rich, versatile release that relates to several functional areas within the platform—email design, reporting, programming—as well as some aspects of the graphical user interface and user experience.  We ...

Read more

New Stamplay Connector For Creating Automatisms Between MailUp and Your Applications

We'd like to present the new integration for perfecting automated flows at an advanced level, implementing data mapping, creating new APIs by combining other APIs, ...

Read more

MailUp and Passendo: a new email advertising integration

Now you can transform your email and newsletter traffic into a new and profitable source of income. We’ve added a new category to our integrations library: ...

Read more

New PieSync integration for real-time, 2-way sync

Our brand new dynamic catalog now features a major new integration with PieSync, enabling two-way synchronization of data between MailUp and a wide range of other ...

Read more