10 min

As we look back, 2014 has been a busy year for email marketers. On the email inbox side, we’ve seen innovations from Gmail with Grid View and Inbox by Gmail and a fight against phishing attacks with the adoption of DMARC from the biggest email providers, including Yahoo! Mail and AOL. On the regulatory side, we’ve seen the Canadian Anti-Spam Law (CASL) go into effect last summer with email marketers sending confirmation emails left and right. On the email software side, we’ve published a number of MailUp product releases with new features and improvements and launched BeeFree, which is now one of the most widely used email editors out there with an average of 30,000 users per month.

2014 also proved to be a strong year for email marketing, as marketers consider it a top marketing channel and are evermore looking for strategies, tactics, and tools to improve their marketing ROI and effectiveness. Wrapping up 2014, here are the top 10 most read MailUp blog posts of 2014. Enjoy! And, let us know what was your most notable email marketing moment of 2014.

The top 10 most read MailUp blog posts of 2014

  1. A marketer’s practical guide to Canada’s Anti-Spam Legislation (CASL)
  2. BeeFree: A free, online email editor with built-in responsive design
  3. How Re-engagement Campaigns Work According to Return Path Study
  4. CASL compliance: how to update your email signup forms
  5. AOL to reject bulk emails from AOL addresses
  6. Email Marketing is a Top E-Commerce Marketing Channel – MarketingSherpa Report
  7. The Gmail “Promotions” tab gets a visual upgrade with grid view
  8. BEE: the new drag & drop, mobile-friendly email editor
  9. Case study: emailing coupons as dynamically generated barcodes
  10. Automated customer approval: why and how we “vet” prospects

Bonus: At #12. Announcing the MailUp IPO on AIM Italia

Liked this article? We have plenty more in store for you.

Subscribe to get news, tips and updates delivered to your inbox.

Read also

Jade is Expanding: Now You Can Collect Contacts on Android Tablets Too

From today everyone, truly everyone, can even collect email addresses and phone numbers offline, directly from in-store tablets used at fairs and all kinds of ...

Read more

Start a Conversation: MailUp has a New Messaging Apps Channel

From today you can reach your customers and prospects directly on Facebook Messenger and Telegram, communicating promotions, offers, and updates on your brand. Welcome to ...

Read more

MailUp and Blueknow: the new integration for segmented email campaigns

From the synergy between MailUp and blueLead comes the new integration that makes models and trends of user behaviour available to your platform: everything you ...

Read more

New Features Abound: Email Review Commands, Strategic Pop-up Forms and More

We'd like to present our new sets of features, all with a small common denominator: they make operations on MailUp more agile and intuitive. From ...

Read more

Now MailUp is Even Safer, More Secure and GDPR Compliant

September news: the new Preference center, invisible reCAPTCHA in forms, and two-factor access authentication: three new additions to make operations on the platform secure and ...

Read more

Introducing Brand New Content Sources and Custom Rows

New features are coming to the platform in May for managing and automating the creation of emails even more effectively and intuitively. Let's imagine the ideal ...

Read more