Email marketing is a field in constant evolution; designing and sending successful campaigns is more and more becoming a factor of differentiation and competition between companies competing for space in the minds and wallets of their public. Markets’ complexity and rapid technological evolution require ever more reliable, agile, and updated solutions.
Active and innovative, MailUp is ready to welcome these new market challenges through the creation of new relationships, enhancing its developed expertise by offering more and more resources and tools for the integration and customization of the platform, designed to improve user experience. In this perspective, the growing community of experts around MailUp has expanded and acquired a new member, Thunder Systems, and specifically the Pymailup project.
Our APIs for better performance
Pymailup is a Python library that uses the APIs made available by MailUp for streamlining its use, offering the Python developer all the key functions through the single manipulation of classes and objects (such as Recipients, Groups, Mail, Lists) without having to deal directly with making API calls. The combination of Pymailup with the potential of the Python language, including portability across operating systems, appears to be the optimal solution for a programmer to interface with the MailUp world, as it allows all activities related to a newsletter to be managed with a few lines of code. The use of the library is facilitated by the documentation available to developers.